BUSINESS

Video: Myrtle DJ experiences Victory in music business

Jared Poland
Oxford Stories
jcpolan1@go.olemiss.edu

A Mississippi DJ is experiencing a Victory in the music business.

DJ Max Victory is from Myrtle, a small town about 30 minutes outside of Oxford. He moved to Oxford to pursue a career in graphic design a few years ago, but he ended up pursuing his passion for music.

“I was in a band,” he said. “I played bass, and we were by no means the best. So we booked ourselves shows with bands that were better than us. I planned more multi-band parties and became more of a concert promoter.”

While working as a promoter, Victory continued to have issues with artists showing up without DJs and needed equipment to put on a show. Victory found himself scrambling to gather equipment for these events. Oftentimes, he was forced to make quick decisions to ensure events would happen.

A Mississippi DJ is experiencing a Victory in the music business. DJ Max Victory is from Myrtle, a small town about 30 minutes outside of Oxford. He moved to Oxford to pursue a career in graphic design a few years ago, but he ended up pursuing his passion for music.

“I got put into a situation where we were not going to have a show unless I ran to Walmart, bought a new laptop and loaded files into iTunes,” he said. “At the time, I was working in graphic design, and soon after, my boss asked me to DJ the company party. So my wife ended up buying me some turn tables, and the rest was history.”

Victory began pursuing DJ-ing more seriously. He had a few mentors, such as Will Howard from Mississippi State University, who taught him tips and tricks. He used his communication skills to develop connections with many bar owners on the Oxford Square and became a staple DJ on weekend nights in Oxford.

“I just walked around with business cards talking to everyone and anyone, trying to make friends with bartenders,” he said. “Anyone I met, I tried to make a friend, and it just naturally happened. People started calling me, friends started hooking me up. I really owe most of my success to other people helping me.”

Victory has a passion for music and the positive effects it can have on people. He hopes to continue providing Oxford residents with music for many nights to come.

“Music is powerful,” he said. “It can do a lot of things, but essentially music is the soundtrack to our life. It’s the language of our souls.”

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